Our Privacy Commitment to You
The Cardinal Funeral Homes privacy policy reflects our deep commitment to safeguarding the personal information you share with us. For over 100 years, families have turned to us during life’s most tender moments, and we take that responsibility to heart—especially when it comes to your privacy.
This page explains how we collect, use, and safeguard the personal information you share with us. Whether you are arranging services for a loved one or planning ahead for yourself, you can rest assured that your information is treated with the utmost respect and care.
What We Mean by “Personal Information”
Personal information refers to details that can identify you or a member of your family—things like names, contact information, and other sensitive data. It does not include publicly available information such as business addresses or telephone numbers.
Why We Collect Your Information
We collect personal information to support you fully and provide the services you’ve entrusted to us. This includes:
- Communicating with you and your family
- Facilitating funeral and pre-planning arrangements
- Ensuring compliance with legal, financial, and regulatory requirements
- Verifying identity and eligibility for certain services
- Fulfilling contracts or services requested
- Preventing fraud
- Providing information to government and regulatory agencies when required
We will never sell or share your information for marketing purposes.
How Your Information is Collected
Most of the information we collect comes directly from you, whether through conversations, forms, email, or online submissions. We may also receive information from service providers, financial representatives, or government agencies—always with the intent to support your needs respectfully and securely.
With your consent, we may verify certain information with hospitals, long-term care homes, clergy, government bodies, or credit bureaus to ensure we are providing you with the appropriate support.
Your Consent Matters
We will always seek your permission to collect, use, or share your personal information, except where required or permitted by law. Your consent may be provided in various ways:
- Written or verbal agreement
- A representative’s authorization (such as a legal guardian or healthcare proxy)
- Ongoing communication with us, including acceptance of this privacy policy
If you ever wish to withdraw your consent, we’ll honour that request—though please note that it may impact the services we’re able to offer.
How Long We Keep Your Information
We retain personal information only as long as needed to fulfill the purposes for which it was collected and to meet regulatory obligations. After that time, we take steps to securely dispose of it.
How We Protect Your Information
Safeguarding your personal information is something we take seriously. Whether stored electronically or on paper, we have measures in place—such as secure servers and locked storage—to protect against loss, misuse, or unauthorized access. If your information is shared with a trusted third party to carry out a service on your behalf, they must also meet strict confidentiality standards.
Accessing or Updating Your Information
You have the right to access the personal information we hold about you. To make a request, please contact our President in writing. We’ll respond as promptly as possible and will let you know in advance if there’s a fee for retrieving your file.
In some cases, access may be limited—for example, if the information includes confidential details about another individual or is subject to legal privilege.
If you notice that something in your file is outdated or incorrect, we’ll gladly make the necessary updates. Simply reach out and let us know.
Questions or Concerns?
If you have any concerns about how your information is being handled, we encourage you to contact us directly. We’re here to listen and to help resolve any issues with care and transparency.
Contact Our President:
James S. Cardinal – Cardinal Funeral Homes Ltd.
366 Bathurst Street
Toronto, ON M5T 2S6
Phone: (416) 603-1444
Email: j.cardinal@cardinalfuneralhomes.com
Website: www.cardinalfuneralhomes.com
If you feel your privacy concerns remain unresolved, you may also contact the Office of the Privacy Commissioner of Canada for further guidance.
